Post by account_disabled on Mar 10, 2024 1:35:16 GMT -5
If customer service is very important throughout the year, on Black Friday it can be the difference that will define whether a purchase will be completed or not. On a day when customers receive a multitude of offers and are more likely to close deals, serving them well and responding assertively is invaluable. That's why today we've brought you a series of tips to offer excellent customer service during Black Friday and ensure the campaign's success. Check out! Black Friday customer service tips: 1. Make it easier for customers to contact your company It would be difficult to count exactly the number of customers who give up on a purchase due to a difficulty encountered in the process. With this in mind, to ensure that Black Friday sales are a success, make it easy for customers to contact your company. Good customer service is one that can be called upon and answers questions at the customer's moment of need. Therefore, make the path clear so that they can start communication whenever they want, provide easy access points, quick responses and opening hours.
Be multichannel With the advancement of technology, customer service is no longer restricted to communication by phone or email. Therefore, on Black Friday, it is important to remember that there are several tools to carry Bahamas Mobile Number List out this process and that we must be present in the media where your customers are. The idea is to facilitate communication, so get to know your customers and offer support where it is most comfortable for them. This can happen on channels such as WhatsApp, social networks, chat, telephone, email or SMS. If your business is growing, having multiple entry points is vital. But it is essential to ensure that these channels talk to each other, this way you avoid your customer having to tell the same story several times, as everyone in the company involved in the process will already have full knowledge about their journey. This will make the customer experience more positive. Consistent and personalized service across multiple platforms and channels, both physical and digital, is increasingly expected by consumers.
They expect their conversations to continue smoothly no matter how many times they change the channel. And they really don't want to repeat themselves. According to Gladly, 73% say that one of their biggest frustrations is having to repeat the same information several times. While 86% of consumers expect conversations with agents to move seamlessly across channels. 3. Pay attention to response time Given the competition and consumer euphoria on the date, a very important factor in providing good customer service during Black Friday is response time . Customers appreciate a quick turnaround when contacting a company, and this can be a way to demonstrate that you value the time and needs of the person choosing your company. Forrester data attests to this. According to research, 73% of people believe that valuing their time is the most important thing in any online customer experience. Therefore, pay attention to this return time. It's worth remembering here that there is a difference between the time it takes you to respond and the speed with which you solve problems. Customers don't want to wait in line, but understand that certain more complex issues take time to resolve.
Be multichannel With the advancement of technology, customer service is no longer restricted to communication by phone or email. Therefore, on Black Friday, it is important to remember that there are several tools to carry Bahamas Mobile Number List out this process and that we must be present in the media where your customers are. The idea is to facilitate communication, so get to know your customers and offer support where it is most comfortable for them. This can happen on channels such as WhatsApp, social networks, chat, telephone, email or SMS. If your business is growing, having multiple entry points is vital. But it is essential to ensure that these channels talk to each other, this way you avoid your customer having to tell the same story several times, as everyone in the company involved in the process will already have full knowledge about their journey. This will make the customer experience more positive. Consistent and personalized service across multiple platforms and channels, both physical and digital, is increasingly expected by consumers.
They expect their conversations to continue smoothly no matter how many times they change the channel. And they really don't want to repeat themselves. According to Gladly, 73% say that one of their biggest frustrations is having to repeat the same information several times. While 86% of consumers expect conversations with agents to move seamlessly across channels. 3. Pay attention to response time Given the competition and consumer euphoria on the date, a very important factor in providing good customer service during Black Friday is response time . Customers appreciate a quick turnaround when contacting a company, and this can be a way to demonstrate that you value the time and needs of the person choosing your company. Forrester data attests to this. According to research, 73% of people believe that valuing their time is the most important thing in any online customer experience. Therefore, pay attention to this return time. It's worth remembering here that there is a difference between the time it takes you to respond and the speed with which you solve problems. Customers don't want to wait in line, but understand that certain more complex issues take time to resolve.