Post by account_disabled on Feb 14, 2024 4:04:18 GMT -5
Yes Whether You Believe It or Not Hospital Marketing Does Exist but It is Different From Other Industries Such as Education. The Strategy Has to Be Several Years Older Than This Industry. The Approach is More Subtle and Takes a New Approach. What’s Special About Inbound Marketing is That It Focuses and Prioritizes User Experience Content Web Design Newsletters and Everything We Do in a Hyper-personalized Way as Part of Our Strategy.
We Should Do the Same When Doing Online Marketing for Hospitals. Obviously We Can't Tell Them Hey Come See Us When You're Sick Because Honestly No One is Waiting to Get Sick but Barbados Email List We Can Tailor Our Strategy to the Patient's Own Circumstances. For Example, One of the Mistakes Hospitals Make When Marketing is to Focus on the Things They Think Users Will Appreciate Most About the Hospital, Such as Luxury Appliances.
In Fact the Patient's Choice Depends on the Experience of the Doctor With the Specific Treatment Offered and Most Importantly the Low Error Rate They Offer. If You Had to Go to the Hospital Who Would You Choose? Do You Go to Gray Sloan Memorial Hospital With Dr. Meredith Gray or Go to Princeton Plainsbourne University Hospital Where You Can Consult With Dr. House in the Real World? Probably Choose Dr.
We Should Do the Same When Doing Online Marketing for Hospitals. Obviously We Can't Tell Them Hey Come See Us When You're Sick Because Honestly No One is Waiting to Get Sick but Barbados Email List We Can Tailor Our Strategy to the Patient's Own Circumstances. For Example, One of the Mistakes Hospitals Make When Marketing is to Focus on the Things They Think Users Will Appreciate Most About the Hospital, Such as Luxury Appliances.
In Fact the Patient's Choice Depends on the Experience of the Doctor With the Specific Treatment Offered and Most Importantly the Low Error Rate They Offer. If You Had to Go to the Hospital Who Would You Choose? Do You Go to Gray Sloan Memorial Hospital With Dr. Meredith Gray or Go to Princeton Plainsbourne University Hospital Where You Can Consult With Dr. House in the Real World? Probably Choose Dr.