Post by asadul7171 on Feb 14, 2024 1:59:18 GMT -5
The British philosopher Thomas Hobbes said, "Information is power." This motto was immortalized in his mid-17th century Leviathan. Just like “time is money,” this is a recurring saying in marketing. Why? Well, because as a freelancer, it’s impossible to achieve business success without thoroughly understanding every aspect of your agency or campaign. That said, it’s worth asking yourself how much and how little you know about the real estate industry. It doesn't matter whether you're an experienced broker or a novice advisor. Ignoring the details that analytics provide about who your audience really is is a luxury that no one should allow themselves to do, on average for a quarter of a century now. Orderly posting on social networks, while a valuable fact, is no longer enough. From Micro-Entrepreneurship to Big Data To begin to understand the focus of sales activity, it is necessary to understand the age breakdown of the main audience and who buys the most houses in Spain. Remember, "public traffic" doesn't always guarantee "more customers," let alone "more sales."
Going back to the previous paragraph, don’t forget that “information is power” is the motto imposed by so-called big data. Over time, marketing experts from various fields have been able to push this concept to the point where it is drinkable for micro businesses. Who buys a house? Who is interested in renting out the property? And provide properties for rent? Let's look at an example: Promoting services through influencers has proven to provide widespread visibility in a short time and with relatively low investment (compared to Slovakia Email List campaigns including advertising agencies). But imagine running a landlord advice campaign through an influencer with hundreds of thousands of teen followers. What are your expectations for this event? Have you thought about it before? Real Estate Buyers by Generations Understand the age range of your prospects to understand who is buying the most homes or to develop different day-to-day real estate behaviors. To understand how the real estate buyer landscape is defined by their generations, it's crucial to first understand exactly how old the people are who are currently: looking to buy a house. Interested in selling your property. Rent a house. Provide houses for rent. Looking to purchase a commercial space or office. Interested in selling or leasing commercial or office space. Depending on your profession, these will certainly be the four pillars of action most frequently taken in the field. Of course, every point involves countless variables.
Let’s look at a few of these cases. Where to buy and where to sell (in the city, in the suburbs?). Where to rent (in which city, province or neighborhood? How much are we talking about cost?). There are numerous cases within each asterisk. Tech Millennials For several years now, Spain’s real estate sector has been dominated by the so-called Millennials. Born between 1980 and 2000, they display an entrepreneurial spirit, a multifaceted personality and have an advantage for modern sales activities: they understand technology. Although they demand immediacy of negotiation time (compared to their Generation X predecessors, born between 1965 and 1980), they tend to be more open and receptive to suggestions as potential clients. Let’s look at the numbers. According to a recent report released by Planner Exhibitions SL, these Millennial buyers: “…are more confident about the future, have greater purchase intentions, have larger budgets, and are financially ready for them More solvent.” Curated Exhibition SL Therefore, it was concluded through this study that the age range of most of the potential customers for purchasing properties is between 25 and 35 years.
Going back to the previous paragraph, don’t forget that “information is power” is the motto imposed by so-called big data. Over time, marketing experts from various fields have been able to push this concept to the point where it is drinkable for micro businesses. Who buys a house? Who is interested in renting out the property? And provide properties for rent? Let's look at an example: Promoting services through influencers has proven to provide widespread visibility in a short time and with relatively low investment (compared to Slovakia Email List campaigns including advertising agencies). But imagine running a landlord advice campaign through an influencer with hundreds of thousands of teen followers. What are your expectations for this event? Have you thought about it before? Real Estate Buyers by Generations Understand the age range of your prospects to understand who is buying the most homes or to develop different day-to-day real estate behaviors. To understand how the real estate buyer landscape is defined by their generations, it's crucial to first understand exactly how old the people are who are currently: looking to buy a house. Interested in selling your property. Rent a house. Provide houses for rent. Looking to purchase a commercial space or office. Interested in selling or leasing commercial or office space. Depending on your profession, these will certainly be the four pillars of action most frequently taken in the field. Of course, every point involves countless variables.
Let’s look at a few of these cases. Where to buy and where to sell (in the city, in the suburbs?). Where to rent (in which city, province or neighborhood? How much are we talking about cost?). There are numerous cases within each asterisk. Tech Millennials For several years now, Spain’s real estate sector has been dominated by the so-called Millennials. Born between 1980 and 2000, they display an entrepreneurial spirit, a multifaceted personality and have an advantage for modern sales activities: they understand technology. Although they demand immediacy of negotiation time (compared to their Generation X predecessors, born between 1965 and 1980), they tend to be more open and receptive to suggestions as potential clients. Let’s look at the numbers. According to a recent report released by Planner Exhibitions SL, these Millennial buyers: “…are more confident about the future, have greater purchase intentions, have larger budgets, and are financially ready for them More solvent.” Curated Exhibition SL Therefore, it was concluded through this study that the age range of most of the potential customers for purchasing properties is between 25 and 35 years.